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Design elements of e-commerce website

Publication date: 16:49, August 15, 2017 edited by: www.51serve.com Label: Website production (3)

With the advent of the era of web design and web design, more and more satisfaction can be achieved as a web designer. Only by converting ordinary browsing users into actual purchasing users can you improve the profitability of your website. How to improve the conversion rate? It's simple, providing a comfortable, pleasant and efficient shopping experience. Because only if your website makes users happy and happy, they will buy it. Here are the seven elements to be explained to you today
 
1) Read your customers
 
Does that look like a stupid question? But a lot of e-commerce websites don't do it. Understanding customers' emotions is very important to motivate them to shop. Whether the user will buy a product depends on the description of the product and what the customer sees. If you don't show the information they want to know, the list will fly away like a butterfly. Disney Store is a good example. this Website designer Knowing that customers are children, they put cartoon characters on the front page of the website, which will give little girls a desire to buy.
 
Website design Electronics Business website design User experience
 
2) Use products to capture users
 
As we all know, advertising can stimulate people's desire to buy. If something is not stir fried, people are not willing to buy it. Therefore, the product information must be based on the authenticity, enlarge the details, as attractive as possible, so as to attract customers more effectively. Starbucks is a good example [Caffe vanilla Frappuccino blended beverage page] its product information bar not only has attractive physical display, but also has a lot of drinks with different flavors for you to choose, so that users have a great choice space, and users will naturally be happy.
 
Website design e-commerce website design user experience
 
3) Video instead of touch
 
One of the biggest features of online shopping is that you can't really touch the objects. You may say, it doesn't matter. There are many pictures on my products. I remember seeing two pictures. The first is a front photo. There is a beautiful model wearing a beautiful skirt. The second is a reverse photo. The back of the model is covered with clips. This example tells us: the plane thing is too unreliable. So at this point you have to think of a new way to use video instead of physical store touch. Using video description can reduce users' doubts about the product. It can let users see the most real side of the product, which also helps users to firmly believe in buying this product. The first website to implement this strategy is Amazon. Don't be surprised, because Amazon is the most successful e-commerce website! (Translator:) In Amazon, all new Kindle paperwhite is the best web page for application video display. When users come to this page, you will see a two-and-a-half video showing the product in detail.
 
4) Free shipping service
 
Free shipping is a very good way to improve your website's profit rate. If you think about it, a person comes to your website and selects the goods to pay. When he is ready to press the "pay" button, suddenly a thunderbolt rings in his mind: freight, freight, freight I've got $10 for my sick stuff? Some things are not free of freight because they have been discounted. Through this fact, we found that: children can not bear the wolf, only free freight, can bring more benefits. Zappos is Amazon's largest online shoe shopping mall in the world. It also buys clothes and offers unconditional free shipping.
 
5) Enlarge discount information
 
An excellent e-commerce website must catch the eyes of users all the time, so you should publicize your discount information and special products on the home page, so that users feel regret for missing this time. Take a look at etoys.com's home page, where you can see the discount information on a large page.
 
6) Provide as many payment methods as possible
 
In the process of online shopping, what do users hate most? I think one of them must be the lack of payment methods. Think about it. When your customer is ready to pay, but he doesn't have the payment method you provide, what to do?  
 
7) Money is not everything. You can't do without money
 
A website that doesn't want to make a profit is not a good website, and a designer who doesn't want to make more money is not a good designer. No matter in which industry, profit is the most important issue. Web designers also need to understand this truth, once you give customers a negative shopping experience, they are hard to go back, that's why you should seriously design the website.
 
What are the needs of users? What kind of people like to come to your website most? What is their first feeling when they see the website? These are the questions you need to consider.

If there is no special indication, the articles are all original by Bojiu. Please indicate that they are from http://www.51serve.com/fenxiang/wangzhangzhizuo/20170815/19.html
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